Strategy, Identity, and Merch Design

Snuffbox identifies as a fun, old-timey band with a punk feel. They want to represent the era as well as convey the good times and revelry present in their performances. 

For inspiration, we drew upon multiple sources of classic logos and advertising. The band wants to reach people looking for an exciting but different kind of a music. Something that guarantees a good night on the town.

One important point was to have a mark that translates well onto different merchandise. It was critical for the logo to work in in reverse and that it also had enough room to breathe with some different stylistic interpretations.